Right Attitude to Starting a Business

Starting a business is a private matter that scary at the same time interesting. Why? On the one hand, this can cause great risk. On the other hand, big chance in life also awaits. Consequently, when a reasonable person - you say -? to be curious, what is involved is when we start a business, and what steps can make this a success.

I have the answer to this: find some way from the conventional way, does not need to do directly in the right way. Be creative people, flexible and responsive to rapid changes that occur with information about the market and the events that just happened.

When observed, the people who run a private business often discuss some important issues. The most frequently: What is the purpose of their time? Yes, what the purpose of doing this time? They also ask, what I want in life? Where are my 10 years? Type of income such as that which I desire?

Here, I hasur indicate, the goal is not a private matter trivial. You must have a personal purpose or to know who really important to you. This is important, because business is not something that requires?

So, ask yourself on whether you're doing something you want to do. Ask also, if you work with people you want to work together to do this? What return on investment is as expected? When the show does not feel happy, you will not be a good businessman.

After personal goals, your business idea is to be accompanied by personal desire to launch and operate it. Personal desire must be part of what you want in life. If not, believe, all the ideas that does not mean you remove it at all, and do not expect to change the existing business into a successful business.

Now, say you know the purpose of personal and very eager. So, where should get started?

Do not faint. Work experience is part of a business idea. For example, if you want to open a restaurant and have not been working in this world before, makes sense when you first work on other people. In this way, you will avoid making a mistake in the calculation of the cost. Or, so do not even make the restaurant business after working there and understand the operation, so you know the restaurant is not the type of business you want to run as a private business.

Besides experience, the knowledge base is also one of the entrance to start your business. Here, you must have a concept or idea that you know more rather than other people. Insting or is not a substitute for the feeling of knowledge. You can get a basic knowledge of these natural features with relevant work experience or business. It can also be a lot to ask, listen, read, or do research.

Irrespective of whether it is the experience or knowledge base, that, in most people, melimpahnya the idea to start a new business often comes at the same desire: to become rich quickly. Is it?

I tend to start that business with the attitude like that is not the right thing. Indeed, money is important. And the money will come later as we desire, after going through a hard business. However, we ask the world, for that matter, such as whether intrinsic appreciation that you will receive for all of your business?

According to me, the first step when starting a business is personal: do it all with the should! Give the people something that is required. In this way, believe you will continue to be valued even though perhaps you do not generate a lot of money in the first place. I think this is an inner vision. And, not your own can not always motivated to produce a profit?

Many benefits can be obtained with all do well. This attitude will make you have a commitment to success. This attitude also makes you continue to move from the current situation to be better from day to day so that you can also designate someone to be a rich idea, bervisi, and able to implement something better rather than the person that you may see is the best form at this time. In short, this attitude makes you the person who is not satisfied with the work of average (average), but people who are satisfied with doing something that big (superior).

This is the attitude that it is important when starting a business time. And, if you feel have it, you start a business reasonable time. So, what are you waiting for?


By : Pri Notowidigdo

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How to Start a Business Success

Congratulations! You have successfully achieved the first success. By reading this article means that you act with a successful step for the increase in your financial life. This is how the first successful launch business, Take Action! You have started your business by collecting data and information about starting a business and strategy.

Next, do what you like. You will devote much time and energy to start a business and building a successful business. So it is very important if you enjoy in depth what you do.

Start your business when you are still working as employees. When employees start to become a business means no money in the pocket when you start the process of entering the business. And, this is the most important, you can take more bold steps necessary business.

Doing business with the support of your family or friends. A family member or friend who can provide ideas or hear a tender price is not priceless.

That is not less important is the business plan. The reason for making important business plan is this step can help you stay focused on the target business confidence and increase your business.

Finally, the Spirit Bear! Keep doing your spirit every second, minute and hour of your financial freedom struggle and beloved family. Remember, you are already a success with the launch business, the progress of your business to stay the course.

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Corporate Social Responsibility (CSR) is the concept of balance in the company's benefit with social and environmental aspects. "The modern company is a company that should transform themselves into social institutions" said Berle and Means in his book The Modern Corporation and Private Property. Rachel Carson in a book entitled Silent Spring stated that pesticides can turn off the life and the environment, companies must be aware of the environment, because the damage to the environment will bring together disintegration. Books Beyond the Bottom Line, writing Courtney C. Brown emphasized the social responsibility for the company in addition to the profit and consider the environment.
In 2004, the company off as No. 1 for CSR is Fannie Mae. These companies buy mortgages from local borrowers and make the package as securities for sale. In 2003, more than $ 240 billion of home mortgages funded,

which is 1.6 million minority people to purchase homes that first time. Priority is increased 60% annually. Even $ 10 million from Fannie Mae, in cooperation with the Islamic financial institutions to open housing in Southern California for the Muslim nation. The payment system using the sharia system.
Procter & Gamble is a company that occupy No. 2. This company is considered to provide special services to people of minority, women and the community. This company is helping young people who are not lucky in Vietnam, combat children who lack nutrition in India and provide help in the earthquake in Turkey. Companies that will survive in the long term is a company such as Fannie mae and Procter & Gamble, who care to the poor or people in difficulty and friendly to the environment. In companies that are not sensitive to people who do not prosper, even to expel them, deprecate them, hurt them, take their rights, shed their blood and not friendly to the environment and companies that arogan, the company will not be long and will go bankrupt.
In 2006, the company off as No. 1 for CSR is Tesco. This company supports charities and social practice devoted to the show's commitment to the communities where the local Tesco store is located. Tesco focuses on the activities of these three areas, namely education and children, old people, and people with disabilities. By involving the community and pay homage charity and social impact is positive to employee morale and help to develop the Tesco store with the relationship between the community around. Every year, to give 1% of the profit before tax for charity and social devotion in the form of donations, gifts and other activities. The amount of funds that are donated increased from 27.1 million pounds sterling in late 2005 and increased to 41.7 million pounds sterling in 2006.
In 2005, Tesco to help children with disabilities so that they can move more freely, such as Owen Smith. Tesco also sponsor the race school children, followed by 120,000 children across the UK and is a sports event for school children fled the largest in the world. Children take part in a week of education and nutrition programs that are designed to adjust the national curriculum and then grasping shin follow around 10 km.
Walt Disney Corporate Responsibility divide into six areas, namely environment, community, business ethics and standards, transparency in corporate sector, field of international labor standards and the field of security and safety. In the field of environmental Walt Disney to make waste minimization and energy conservation do. Waste minimization is an important component of conservation resources. Waste minimization can be done with recycled materials that are not applicable. Walt Disney has recycled more than 650,000 tons of material.

Fossil fuels, such as coal, oil and natural gas provide most of the energy consumed. Walt Disney seeks to support energy conservation technology, the new, introducing clean energy sources and clean air wherever possible. Traffic lights with solar energy is one of the Walt Disney.
Walt Disney contribute to thousands of local organizations and nonprofit groups around the world to support the program with the mission of Walt Disney and the Disney VoluntEARS created to develop opportunities for employees to give time, expertise and their efforts to create a positive impact on the community from Walt Disney.
Corporate Social Responsibility (CSR) consists of various levels. The first tier, Corporate Social Responsibility (CSR) as a tool for public relations, such as the Benetton. The campaign is to associate with Benetton "struggle for good."
The second level, the Corporate Social Responsibility (CSR) as a form of defensive strategy. Nike's response to criticism about working conditions and the use of the labor of children in parik-manufacturer in Asia are on this level. Then the Nike to respond to this as a good reactive. This is not good departure from the vision of the company.
The third tier, Corporate Social Responsibility (CSR) as the company's vision to do good to people. Merck provides drugs for that need. Coca-Cola to establish health clinics in rural areas throughout China. Similarly, conducted by Tesco. According to Michael Porter and Mark Kramer, Corporate Social Responsibility (CSR) is very important to achieve success in competing.
The fourth tier, Corporate Social Responsibility (CSR) as the company's vision to do good to people with the intention of worship or service to the Lord.
"A Muslim who gave his brother to eat until satisfied and give up drinking lost feeling hungry, do not get anything except be dissociated from Hell and opened fire for seven wide ditch between the two trenches along the journey of five hundred years old and Hell cried:" O God allow I bow down to them as gratitude because You have a nation of Muhammad in which I must obey You. Allah then ordered to put people with shodaqah piece of bread or a handful of Tamar to the Garden. (Dhurotun Nasihin) "

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Strategic Management Process

Not only are big companies that have strategic management, but the company kecilpun should be managed by using the strategic management. Management is a set of strategic decisions and actions designed to achieve the target company. Thus the strategic management decisions involving the long-term and complicated and future-oriented with a great need of resources and participation of top management. Management is a strategic process that involved three levels of the planners at the company,

business unit and functional support, and other planners.
Strategic management process consists of eight steps including: defining the vision, mission and business social responsibility, analyze the external environment, analyzing the environmental inter ¬ nal, select the business goals and objectives, develop strategic business, the plan breaks down the program, implement the plan program, and collect feedback and test pengendalian.Semua this step to keep terhambatnya business unit of the environment and guard against potential problems and the new.
Small companies with similar large, should have the vision and mission. Vision is a unique destination of the company that distinguish the company with other similar companies and identify the scope of its operations. Vision is a general statement or formula that is wide and long on the desire or the purpose of the company. This vision of philosophy of business decision makers company strategy, imply that emanated company's image, reflects the company's self-concept and identify the areas of products (goods, services, ideas) and the main company needs to be a major customer companies. In summary, the vision disjoint products, markets, technology companies that are applied, and this is done so that reflects the values and priorities of the company's strategic decision. While the mission is operasionalilasi of vision.
Intel has a vision of encouraging ongoing innovation boundaries so that people can make life more enthusiastic, more fulfilled and easier to manage. Bill Gates at the beginning of the establishment Microsoft, have a vision of "A computer on every desk in every home, running Microsoft device."
Mission Levi Strauss & Co.. is "keep the commercial success of the company responsible for global marketing bermerk casual clothes." Motorola's mission statement, which is "The goal is our fundamental total customer satisfaction."
Analysis external environment will result in opportunities and threats companies. External environment the company consists of three factors the device, the remote environment, environmental industry and environmental operations.
Environment far from consisting of the factors that come from outside, and usually not associated with a particular company's operating situation, the economic factors, socio-cultural, technological, demographic, political, legal, and ecological.
Environment insudtri consists of competition between members of the industry, entry barriers, product substitution, bargaining power of suppliers and bargaining power.
Operational environment includes the factors that affect a company's competitive situation, the competitive position, profile customers, suppliers, creditors, and the labor market.
The three factors tesebut create the opportunities and threats in the product favorably. For example, Coca-Cola in 1993 analyzing the environment far away, get the results as follows:
- Increasing income disposabel, Coca-sales
Cola will increase,
- Inflation affect the success of Coca-Cola
- K
- The consumption of soft drink proportionate upside someone with age,
means the elderly, the reduced drink light,
the young group that was most drink
light.
- Technology to make the world more narrow, so that it appears the market
"Young people" a new, more accessible.
From the environment industry produces Coca-Cola:
- Coca-Cola gets strong competition from Pepsi
- Raw materials main Coca-Cola is corn syrup berkadar fruktosa high, a kind of sugar to the United States can dipasok by most domistik source. For outside the United States can be replaced sukrosa. Material is aspartam, a sweetener used in soft drink products from low-calorie The Nutra Sweet Company.
- Buyer is a soft drink and the individuals who have rights pembotol franchise.
- There are many drinks substutusi of popular soft drink, among other beverages sitrus (Citrus beverage), juice (fruit juice)
Lingkuangan internal analysis will produce the company strengths and weaknesses. Internal Analysis Company is also known by the name of the Company's analysis. This analysis illustrates the strength of the company, both the quantity and quality of marketing, human resources, physical resources, operations, financial, management and organization.
Marketing Strengths and weaknesses can be seen from the company's reputation, market, product quality, service quality, the price of effectiveness, the effectiveness of distribution, promotion effectiveness, sales force, innovation and effectiveness of geographical coverage.
Strengths and weaknesses of human resources can be shown from the human resources management, employee morale and skills, ability and attention of top management, employee productivity, quality of life for employees, employee flexibility, adherence legal staff, the effectiveness of rewards in motivating employees, and employees.
Finance consists of the availability of capital, cash flow, financial stability, relationship with the owners and investors, the ability associated with the bank, the amount of capital that is planted, profits earned (value stocks), the effectiveness and efficiency of accounting system for budget planning and cost-benefits and resources company level.
Operations include the company's facilities, economic scale, production capacity, the ability to produce timely, expertise to produce, cost and availability of raw material supplier, location, layout, optimization facilities, inventories, research and development, patents, trademarks, legal protection, control and operating efficiency and cost-benefits of the equipment.
Strengths and weaknesses of organization and management can be obtained from the organizational structure, performance and image of the company, notes the company in achieving goals, communication within the organization, the entire system of organization, organizational culture and climate, use of an effective system in decision making, strategic planning system, synergy in the organization, a good information system and management of good quality.
After analyzing the strength of the company, weaknesses, opportunities and threats that are also known to the SWOT analysis, formulating the next target. The target objectives in a specific amount and time. Thus the objective to facilitate the planning, implementation and control. The target company can be profitability, market position, productivity, technology leadership, the development of human resources, employee relations and social responsibility.
Few companies have only one target. Most companies have a mixture that includes the target return, sales growth, increased market share, limiting risk, reputation, innovation, and so forth. Determine the target company's management and conduct business according to the target (Management By Objectives, MBO).
The other important include the return of short-term versus long-term growth, market penetration of the market versus the development of new, targeted profit versus non-profit target, the growth of high versus low risk. Each option in the target group of this dilemma requires a different marketing strategy.
Target show what you want to reach a company, the strategy is a game plan for achieving it. Every effort must be to design strategies to achieve the target. Multidevisional big business, usually have a three-level strategy, the corporate strategy, business strategy and functional strategies.
Corporate strategy describes the overall direction of the company about the company's general attitude towards the growth and management of various business and product lines to achieve a balance portfolio of products and services.
Business strategy or strategies are developed to compete in devisi level and stress the improvement of the position of the product or service company in the industry or specific market segments served by these devisi. Business strategy such as this generic strategy of Michael E. Porter, the strategy of Jack Trout, Strategic Intent from Hamel and Prahalat and blue ocean strategy of Kim and Mauborgne.
Storm conditions are terrible for the company, forcing the company to be admired company strategy to create the world can still survive and grow. Strategy is the science of determining the direction of planning and operations, large-scale military operation. The strategy is how to move the troops to the position of most profitable before actual combat with the enemy. Business strategy focused on increasing the competitive position of products and services company in the industry or market segment that the company served. Business strategy the company overcome the problem and how the unit-unit compete in business and industry.
Generic strategy of Michael E. Porter. This strategy consists of the benefits of cost strategy, differentiation strategy and focus strategy. The cost benefits of the strategy is the overall strategy to create a business unit is working hard to reach the production and distribution costs low, so the price can be lower than the competition and gain a large market share. Differentiation strategy is a strategy to concentrate the business units to achieve the best performance in delivering benefits for customers who considered important by most of the market. While the strategy is a strategy focused business units that focus on one or more of the narrow market segment of the market in pursuing greater.
Strategies from Jack Trout said that the core of the strategy is how to survive in a competitive world, how to create a perception in both the consumer mind, to be different, identify the strengths and weakness of competitors, a spesialisas, the one word that simple in the head, which gives the direction of leadership and understand the reality of the market to become the first than to be better.
Hamel and Prahalat states that compete for the future that required four things. First, the need to understand that how to compete in the future is different to compete in the present. Secondly, the steps to find and increase the depth of knowledge about the opportunities that will come. Third, to resource mobilization for the travel company in the future. Fourth, take time to come first, without taking excessive risk taking.
Meanwhile, the blue ocean strategy of Kim and Mauborgne or Blue Ocean Strategy, assume that the competitive market is to create space that is not lawannya. Blue Ocean is an entire industry that does not have at this time, unknown market space, and no competition. In blue Ocean demand is created, not diperebutkan with the competition. Requests that can grow rapidly and benefit. To create blue Ocean in two ways, the company can improve a complete new industry, for example, eBay created the auction, but online. Both ways, Blue Ocean can be created from the red in the Ocean at the time of the company to change the existing industry boundaries.
The strategy emphasizes the functional pemaksimalan particularly on the productivity of resources, such as marketing strategies, financial strategies, human resource strategy, operations and strategy research and development strategy.
According to Porter, firms that do the same strategy and aimed for the market or segemen target the same group formed strategic. Companies that perform the most strategically well will get the biggest return. So the companies that have the lowest costs among the companies that perform low-cost strategy will appear most good. Companies that do not, apply a clear strategy "middle road authority" will fail. For example, International Harvester a difficult period, because he is not in the industrial companies with the lowest cost, achieve the highest value, or the best serve in several market segments. Middle road authorities to try to appear good in all the strategic dimension, but because the various dimensions of strategic management of a company requires a different and sometimes inconsistent, this company does not end in a superior bidangpun.
Companies also find that the most effective strategy requires that they have strategic partners. Even companies giant AT & T, IBM, Philips, Siemens often can not be a leader, well, the national and global, without any form strategic alliances with domestic companies and / or multinational complement or enhance the skills and resources they. To try in other countries, the company may need to obtain a license products, establish cooperation with local companies, buying from local suppliers to meet the requirements of "local womb" and so forth. As a result, more and more companies are working to develop a strategic global network. For more details, see the description Vision 2000 on page 76 titled "Weird Persekutuan: organize Growth Through Global Strategic Alliance."
Many take the form of strategic alliances marketing alliances that divided in four categories:
• Alliance products and / or services: The company gives the company a license to produce other products, or the two companies jointly market their products which complement each other, or a new product, for example, works with Apple Digital Vax together to design, produce , and market a new product. Sprinty recently joined the RCA as a reward to change their phone service to Sprint. H & R Blockdan Hyatt Legal Service two business services have been working together in a marketing alliance.
• Alliance campaign: A company agree to do promotions for products or services other companies. For example, Burger King work with Disney to offer objects berkarakter Lion King or Pocahontas and other products to buyers burgernya. Similarly, a bank may be willing to memajang a painting and a local gallery.
• Alliance logistics: Here, a perushaan offer logistical support for other companies. For example, Abbott Laboratories save and send all medical and surgical products 3M to homes across the United States.
• Collaboration prices: One or more companies participate in kolobarasi rates. Usually the hotel network and the car rental company to provide each other discounts.
Companies need to have in mind the relatively find business partners that will complement the strength and weakness of their cover. If managed properly, the alliance allows the companies to achieve higher sales with lower costs.
After the business unit to develop the main strategy, the business unit to develop a detailed program supporting. So if the business unit decided to excel in technology, business units should plan to strengthen the program litbangnya department, collecting intelejensi technology, develop sophisticated products, train technical staff seller, create an ad to communicate the benefits of the technology, and so forth.
After the program is formulated with a temporary, functional staff must evaluate the cost of the program. The questions appear as: What is the participation in trade exhibitions certain significant? What a useful sales contest? Whether hiring additional sales will be contributed to the profit? Activity-based accounting should be applied to any marketing activities to determine whether these activities will result in enough to cover costs.
The strategy is clear and that support may not be cooked will be useful, if the company fails to do this carefully. According to McKinsey Consulting Firm, the strategy is but one of the seven elements shown by perusahaaan managed well. The success of the business framework of S-7 from McKinsey. The first three elements of strategy (strategy), the structure (structure), and the system (systems) are considered as the "hardware" of success. Four elements of the style (style), staff (staff) skill (skill) and the value of joint (shared value) is the software. "
The first element software, style, meaning the company has a way of thinking dab be the same. So that all employees of the McDonald smile on customers and IBM employees are professionals in dealing with customers. The second, the staff, that means the company has memperkerjakan people skilled, trained them well, and menugaskanmereka on the appropriate tasks. The third, the ability, means that all employees have the ability to menjalanjkan company strategy. The fourth, with the value, meaning that all employees have the values of the same guidelines. Kala elements "soft" inin there, companies are more successful in the implementation of the strategy.
During the company implement strategies, companies need to observe and monitor the results in the development of new environmental and internal eksternalnya. Some of the environment is stable from year to year. The other slowly evolving in a way that can be estimated. However, there were also changes in the environment of a fast and can not be predicted. Companies must be sure one thing: the environment will change. And if the change occurs, the company that happens, companies must review and revise the implementation. Program, strategy, or even the target.
Control of the organization consists of three types, namely the control of strategic, management control and operational control. Control is the process of strategic evaluation of the strategy, the strategy is well formulated and implemented after. Control of management is focused on achieving the targets of various substrategi in accordance with the strategies and the achievement of the main targets of the medium-term plan. While operational control is based on the performance of individuals and groups are compared with the role of individuals and groups that have been determined by the plan of the organization. Each type of control is not separate and not significantly different and in fact may not be different with each other.
Concentrated control strategy with the way the strategy dimplementasikan, to detect any problems or areas of potential problem areas and make the necessary adjustments. Newman and Logan using terminology "rudder control system" to highlight some important characteristics of the control strategy. Typically, a period that occurred between the beginning of the important implementation of the strategy with the achievement of results that diharapkannya. During that time, a number of projects implemented, the investment made and the actions undertaken to mengimplentasikan new strategy. Also, environmental situation and internal company growing and developing. Control strategy is needed to control the company through these events. Control strategy should provide some immediate corrections based on the performance of medium and new information.
Henry Mintzberg that issue as well the organization plan strategy, but different strategies that might appear. Starting with a planned strategy or related to the expected several things:
• Strategy is expected to be realized that the strategy is deliberately (deliberate strategy)
• The strategy is expected that can not be realized that the strategy is not realized (unrealized strategy)
• Strategies that have realized that is not expected called an emergency strategy (emergent strategy)
Robert Anthony of the Harvard Business School said that the planning and control is connected between the two organizations in the near future so that to create a separation between them does not want and do not mean. Planning must precede control, control must reflect the planning. Anthony suggested that the planning and control organizations to disegmantasi in three categories, namely strategic planning, management control and control task (operational). He said that strategic planning means that the strategic planning and control, similar to the control also involves the management is planning and control activities.
Control strategy according to Schendel and Hofer focuses on two questions (1) whether the strategy is implemented as planned, and (2) whether the results produced by the strategy is expected. This definition refers to the study of traditional and step-feedback which is the final step of the strategic management process. Normative model of strategic management process that describes the key steps include formulation of strategies, implentasi strategy and evaluation (control) strategy.
Control strategy, especially on the footing of a traditional process that involves the study and performance feedback to determine the plans, strategies and objectives that have been achieved with the information that is used to solve problems or take corrective action.
The new conceptual contributors to the literature of strategic control of the feedback to anticipate the future and consider the rapid changes in the external environment is uncertain. Schreyogg and Steinmann (1987) have made the initial discovery in developing a new operating system on a sustainable basis, to check and evaluate the assumptions, strategies and results are critical. Strategic control as a critical evaluation of the plan, activities and results, thus providing information for the actions of the future. Steinmann and Schreyogg propose a model of classical feedback control to include the control of strategic assumptions, control and implementation of strategic control. Pearce and Robinson added the components of a special warning. The four types of control is designed to meet the needs of top management to oversee the strategy when implemented, to mendekteksi important issues, and to make the necessary adjustments. Control of this strategic assumptions related to the environment and key operational requirements needed for the successful implementation of the strategy.
Control is designed to check the assumption of a systematic and continuous whether or assumptions used for the planning and implementation process is still reliable or not. Indeed, it involves the environment, the environmental factors (economic, technological, socio-cultural, political-legal, demographic, ecological, government regulations etc.). And industry factors (competitors, Supplier, buyers, and the substitution of goods entering the major). All assumptions may not require control of a number of similarities. Therefore, managers must choose the variables and assumptions that are appropriate for change and will impact on large companies and the implementation strategy.
Controlling the implementation of the control of the overall strategy is changed or not need to see the results of the implementation of the strategy. Control does not replace the implementation of strategic operational control. Controlling the implementation of strategies related to the functional strategy, organizational structure, leadership style, reward systems and information systems. Unlike the operational control, the control of the strategic implementation of sustainable strategies in the fundamental direction. Control involves the implementation of these 2 cases, namely to monitor strategic trust (the new program or a strategic key strategic program) and review important events.
Supervision is the strategic control of the monitor events that may affect the way the strategy both in and outside the company. Compared with the control and the assumption of control of implementation, supervision designed relatively less strategic focus, and activities to a wider search. The idea behind the basic strategic control is some form of public monitoring of various sources of information will be important to find unexpected opportunities that were previously not anticipated. Supervision is a strategic issue with a similar observation of the environment, although the observation of the environment is usually seen from the part of the planning cycle, which is used to produce a chronological information for the new plan. Instead, strategic control is designed to save the strategy that has been built on the basis of continuous development.
Control of special warning is thought to company strategy in depth, and often faster due to the occurrence of unexpected. Events that are unexpected such as natural disasters, aircraft accidents, authorities diverting company, product defects, the products contain toxic, and so forth. Gen. can dramatically change the company's strategy. Pearce and Robinson suggested the warning was only for a specific implementation strategy, because the warning is indeed a special sub-section of the control of strategic guided entirely in the strategic management process.
Although the control system must be made in accordance with the specific situation, but the control system to follow the same basic process, usually following the langakah six are as follows:
• Determining what is
• Setting standards
• Measure performance
• Compare performance with the standard
• Determine the reasons for diversion
• Conduct action correction

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Create Company Mission

The company's mission is a manifestation of the vision of the company. Those are the main reference of all the changes that occur in the company. If the company wants is a vision, the mission's a manifestation of the desire of the company. But the decline reflects the vision mission to become the expected changes, which describes the journey from the point of departure as a beginning point toward the achievement of a situation that is expected. To implement the changes required a strategic approach to the systematic, rational and objective and structured. Mission leader is a direction to formulate specific targets and objectives of the company. However, sometimes the mission with a similar vision,

as presented by Pearce and Robinson (2005), that mission is what the desired company that is ideal or mission is a message designed to represent the hope that an inclusive of all stakeholders on the performance of the company in the long term.
Nokia one of the company that makes the vision and mission into one unit. Nokia's vision and mission is our customer continues to be our first priority.
Nokia's success in the future depending on the experience of our customers by creating products and solutions that are open and interesting. In a world where every person can deal with Nokia to take a very humane approach to technology. Connecting is about helping people to feel close to what has meaning. "Life Goes Mobile" said Chairman of Nokia, Jorma Ollila
FedEx is the mission of the result of higher financial income to shareholders by providing supply chain, transportation, business services and information related to the high value-added through the company that operates in focus. Meet the needs of customers in conformity with the style of the highest quality for each market segment served. FedEx will strive to develop relations with the quality of their employees, partner and suplaiernya. Safety will be number one in operations. Activities company will be delivering to the highest ethical and professional standards.
Microsoft's mission is to help people reach their potential. That is the reason why Microsof donate software, hardware, funding for programs throughout the world as part of the campaign are Your Potential.
Their first experience with the Internet will open the door for the children, showing them a world of possibilities. Microsoft is committed to maintaining their experience more secure through the ongoing progress in the supervision of parents and global partnership. The Microsoft Partners in Learning Initiative provides software and provide training to more than 150,000 teachers. They were given tools and skills they need to help students reach its potential.

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Marketing Analysis can be seen from the company's reputation, market, product quality, product diversity, brand product, product packaging, product models, the size of the product, product warranty, service quality, pricing effectiveness, effectiveness of distribution, promotion effectiveness, the strength of sales, the effectiveness of innovation and geographic coverage.
By using the General Electric Six Sigma has a reputation in the field of quality products, particularly products turbine aircraft, military ships and even buildings. There is no room for error for a General Electric.

Procter & Gamble is very prominent in product quality. Sack of 1995, more than 50 products awarded Beauty Awards. Some of the products from Procter & Gamble Beauty Awards, which have, among others, Pantene Pro-V Relaxed & Natural Shampoo and Pantene Pro-V Relaxed & Natural Conditioner won the Reader's Choice Awards in April 2004. Pantene Pro-V Frizz Control Straigtener Crème win Transpotter Beauty Awards in March 2004. Meanwhile, Pantene Pro-V Classic Clean Shampoo won the Best Inexpensive Overall Shampoo and Pantene Pro-V Classic Clean Conditioner Inexpensive won the Best Overall Conditioaer Awards in April 2004.
BMW is able to maintain a strong brand leadership several decades. The BMW brand, which represents the brand that dynamic, aesthetic, exclusive and innovative become the center of success.
Johnson & Johnson with Band Aid products using packaging that helped to attract the brand overall.
Mercedes C-Class design show that the extra detail the innovative and sporty in a multimedia web site content. With fog lights integrated with the air front, a little different so that the future looks more sporty.
Nestle is the first ranked the most admired based on their ability to enter the global market. Nestle has factories, in almost all countries.

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Strategies To Create a Vision

According to Peter F. Drucker, the foundation of effective leadership is thinking vision and mission of the organization, study, and set a clear and obvious. Leaders set goals, determine priorities, and set and monitor standards.

Meanwhile, according to Tony Buzan in the book The Power of Spiritual Intelegence, vision is defined as the ability to think or plan the future with the wise and imaginative, using a mental picture of the situation that can and may occur in the future. The company’s vision is the desire of companies that are ideal of carefully formulated,

which determine the direction or future circumstances. The researchers see the vision as very important for the leadership, the implementation of the strategy and change (Doz & Prahalad, 1987; Hunt, 1991; Kotter, 1990; Robbins & Duncan, 1988; Sashkin, 1988).

Thus, the vision is the starting point of fact the next day a company. Vision, which is a very powerful ideas that can make the leap into the future beginning with the rally all the resources to realize the vision. Vision has the right lure and cause other people to make a commitment, generate energy and enthusiasm, to create meaning for the life of the company, to create standards that can be used to measure the success of the company, can be used outside people (customers) to measure the benefits for the company, a The main bridge between what is done now with companies that want the company in the future, is a major prerequisite for strategic moment and is the basis for formulating the company’s mission. Intel has a vision of encouraging ongoing innovation boundaries so that people can make life more fervent, more fulfilled and easier to manage. Intel’s strong commitment to drive technology to make future has been the transformation of the world with a leap and bound. Intel is a company that always move in the circumstances, coal, creating an industry that never rest. Intel responses partner to develop innovative products and services, rally to support the industry can provide solutions with better resolution with collectively provide greater benefits and more quickly.

Bill Gates at the beginning of the founding of Microsoft, has the vision of “A computer on every desk in every home, running the Microsoft device.” But after Bill Gates created the MS-DOS, it makes the Windows operating system as well as home use window that caused Bill Gates to become Entrepreneurs richest in the world. It is not true is true that Bill Gates is merely a role in putting the PC in the office and at home in the world, but Bill Gates has the vision to see what is possible and the desire to change the vision into reality.

Thomas Watson Sr.. change the company name Computing Tabulating Recording Company became International Business Machine (IBM), even when not operate internationally, but Thomas Watson has a vision that the company later became the company that operates internationally. When Watson called the International Business Machine (IBM) many people when it laughed Watson. Even if there is a name that Watson is too grown-blown company. But now IBM is a modern company and the its manager become role models by setting the white shirt, plain tie, the spirit of selling out. In 2003 this company was selected as the IBM computer that the world’s most spectacular version of Fortune magazine.

Jeff Bezos is the founder of Amazon.com, which initially only a bookstore .. Why does he call the company with Amazon. Because “the Amazon river is the largest river in the world” said Jeff Bezos. How the river Nile. River Nile is the longest river in the world, if compared with the volume of the water Amazon River is the only child the Amazon river. Amazon river contains 20% water world, then Jeff Bezos has on the company soon became the company which controlled 20% of the world market. Amazon.com to open the site E-Commernya in July 1995, the beginning of the book store and then spread to the compact disk (CD) and then to auction, and now thousands of different products and different traders. In 1996, to sell 15.7 million dollars and jumped into 600 million dollars in 1998. Amazon.com reported on November 1, through December 23, 2002, consumers who do order in the world 56 million items to become the best online stores 2002 version of Yahoo magazine.

John F. Welch, Jr. (former CEO) of General Electric stated: “We use the three principles set the atmosphere for the operation and behavior at General Electric: no border in all our behavior, speed in everything we do and peregangan in each of the targets that we set” . Behavior without border rally twelve global business major, each number one or number two in the market, to a laboratory in the area of the produkutamanya is a new idea, along with the general commitment to disseminate the company’s history. Speed is something that does not usually found in the company of General Electric, General Electric, but in the form found in the speed of product development, design re-recycling (from order to delivery), set back the ability to reduce investment and factory equipment. Peregangan means using dreams to set targets that exceed the set target.

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Toyota Motor

The company ranked third in 2008 world admired version of Fortune magazine, is the Toyota Motor Corporation. Toyota Motor was founded in 1933 by Kiichiro Toyoda in Japan. On 31 March 2006, Toyota operated through 523 branches and 219, which coordinated the company joined. The Company has three segments, namely the automotive, financial services and other businesses. In the automotive sector, Toyota is working on the design,

production and assembly and sale of passenger cars, vehicles for sports and recreation, minivan and truck and also provide SPAREPART and accessories. In the financial services sector, Toyota provides financial services to dealers and customers to buy or rent a Toyota vehicle. Meanwhile, in other areas of business services Toyota provides design and construction of houses and information technology-related businesses, including intelligent transportation systems and e-commerce. Toyota car to sell more than 170 countries and regions. Toyota is the main market for automotive Japan, North America, Europe and Asia. On 31 March 2006, Toyota obtain opinions from the sales of 202.9 billion dollars the United States and 285,977 people have employees. In 2008, is led by Katsuaki Watanabe as CEO / President.

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Tips Starting Small

To start a small business, there are a few tips that can be recommended
so that your success:

1. Start from the fun time. Look for businesses that are
close to the personal ability or enjoyment. Is the ability
You are the first capital. You can ponder, what are you
kuasai and you are able to do well. This capability will be
continue to grow,

and you know the ropes. Every effort
the complexity of the problem and have your own.

2. Measure of new business opportunities that you want. All
started a new business because there is a need. After you
identify the needs, then there is a market
potential.

3. Search for capital or partner. If you do not have their own capital, the
You need to seek cooperation with others. You are advised
be careful in the administration of financial problems, as many
fraud cases. Many partners of cheating or wanton. If you
only have the ability, for example, the partner you
will "kick" you out so he and the anakbuahnya
expertise that is required. You need to place people
You trust to oversee financial, if you can handle
own money this matter. Always be careful not to gullible people.

4. For the first time, the more you are directly involved, the better.
Once your business is the children, you can start mendelegasikan
authority on the subordinate. Small business in the first place should be
alone. Because the administrative system and the organization has not been established,
easily occur if you submit irregularities on other people. If
You can not run and oversee directly, you will
easy "dikerjain" gullible or your employees or colleagues.

5. Consider the location and Layout well. For business
small in the field of sales, the campaign is best location. Tata
location of factories and shops will make it easier for both the ability
production.

6. Unless the business that needs capital and location of large and
the environment, to small business in the first place need not be
confuse issues permits and documents. While the road, you need to
the agency business. PT is recommended form, if you sell
products and services to companies, because it will
tax-related procedures. Furthermore, the letters often
needed in marketing and relationship with the bank. For that you
can ask the government, and create a legal need some PT
million Rupiah.

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Starting Own Business

Here is a good find tips on starting your own business selling shoes eg / selling slippers.

Step early start with a dream. All start from a dream and make sure the products we will offer eg selling shoes / selling slippers. A dream is where it all started. Pemimpinlah always create and make a breakthrough in the product. Similarly to the way of service, service, or ideas that can be sold successfully. They do not recognize boundaries and bound,


do not know the word can not or will not be possible.

Cintailah Your Product (misl sell your wallet, purse or selling your true love will be your product). Will love the product we will give a confidence to customers and make our hard work feels light. Make us able to go through difficult period. Enthusiaatism and Persistence: enthusiasm and tenacity as a sign of love and confidence will be the backbone of the success of a new business.

Take risks. Dare to take a calculated risk that is the key early in the business of selling misl your clothes you have to dare to loss and disappointed when the clothes you are not in demand, because the results will be achieved will be proportional to the risk that will be taken. A risk that with good will be more likely to give successful. And this is the key factor that distinguishes an entrepreneur (entrepreneur selling bags) to the manager. Entrepreneur will be required at the beginning of the development company, and managers needed in managing the company that has been developed.

The most important step
Seek advice from pakarnya, but please follow our words. Entrepreneur always seek advice from various parties, but the final decision is always ditangannya and can be decided with keenamnya senses. In the early phases of a business, skill is the key to successful selling. And the ability to understand and control the relationship with customers will help float the business on that phase.

The most important step is the Ethos of hard work. This step is often seen as a dream of old and should be replaced, but the hard work and smart work can not be separated again now. Almost all of the success of workaholics in need first step. Entrepreneur sejati never free from work. At the time tidurpun otaknya think will work and business.

Bertemanlah as many misl you want to sell your wallet should be a lot of women are with women's wallet. The price and quality the same, people buy from friends. At that price a little expensive, people will still buy from a friend. Friends will help develop our business (eg wallet business woman), to provide advice, help and help in the difficult period.

If a failure, the failure of the face. A vitamin failure is to strengthen and reinforce our intuition and the ability berwirausaha. Each business will always have the risk of failure and, if that, and be prepared hadapilah! If you are ready to start a business, do it now. Decide and do now, because tomorrow is not ours.

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Missing NTDLR

NTDLR is missing. mungkin kamu pernah ngalamin. file ini tak kalah pentingnya dengan file boot.ini saat komputer kita booting windows. Bagaimana kalo hilang. Orang-orang banyak berpikiran jalan keluarnya instal ulang windows. setelah melakukan penelitian dan uji coba,saya menemukannya tanpa instal ulang windows.Berikut ini triknya

1.Siapkan cd master windows XP
2.Setting bios kamu agar booting cd
3.Masukkan cd Windows Xp.
4.Press any key for booting cd/dvd.
5.Tunggu hingga muncul pesan Prees R for recovery console.
6.setelah muncul anda tekan R
7.Muncul halaman DOS. Kamu tekan aja angka 1
9.Masukkan password admin kamu
10.Masuk ke direktory cd kamu
11.ketikkan copy/i386/ntldr c:/.
12.Kemudian tekan "Enter".
13.Selesai

Selamat mencoba

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Asteroid Unik 'Bergantungan' Pada Bumi

CALIFORNIA - Sebuah asteroid berukuran setara rumah penduduk terlihat selalu mengikuti perputaran bumi. Untungnya, jaraknya dan ukuran asteroid tersebut disinyalir tidak berbahaya.

Meskipun ukurannya cukup kecil dan jaraknya hanya dua kali dari jarak bulan ke bumi, pihak NASA menemukan aasteroid tersebut terus menerus bergantungan dengan bumi. Asteroid tersebut, yang dalam daftar disebut sebagai 2009 BD merupakan sebuah asteroid yang aneh.

"Kami menyebutnya sebagai asteroid co-orbit 'yang selalu menemani bumi layaknya matahari'," ujar para astronom melalui situs resmi SpaceWeather, Senin (26/1/2009).

Ini bukanlah asteroid pertama yang 'menempel' pada bumi. Sebelumnya, pada tahun 1999, sebuah asteroid co-orbital ditemukan dengan nama 2003 YN107. Asteroid tersebut selalu mengikuti gerak bumi hingga akhirnya terlepas pada tahun lalu.

Belum lagi sebuah asteroid dengan nama 2002 AA29 yang pernah muncul dan sempat disebut-sebut sebagai planet bulan ke dua.

Batu asteroid 2009 BD diprediksi memiliki diameter 10 meter dengan jarak sekira 644.000 kilometer dari bumi. Diprediksi, pada tahun 2010 asteroid tersebut akan terlepas dengan jarak akhir 9,3 juta mil dari bumi.

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Wikipedia, Kini Tidak Boleh Edit Sembarangan

SAN FRANSISCO - Setelah mendapatkan tantangan serius dari Encyclopedia Britanica, Wikipedia pun berbenah. Mereka akan membatasi proses edit sehingga tidak sembarangan.

Proses editing yang dilakukan tanpa kontrol telah menjadi masalah serius yang dihadapi situs penyedia ensiklopedia seperti Wikipedia. Masalah ini sering muncul dan bahkan belakangan telah terjadi salah informasi dalam situs tersebut. Pasalnya seorang editor virtual Wikipedia telah menulis bahwa senator Ted Kennedy dan Robert Byrd telah meninggal saat menghadiri inagurasi presiden baru AS Barack Obama.

Wikipedia pun akhirnya memutuskan untuk membuat proses editing konten yang lebih aman dan bertanggung jawab. Revisi kebijakan editing Wikipedia ini akan terkait dengan proses registrasi terlebih dahulu dan adanya sebuah tim editor terpercaya yang dapat mempublikasikan perubahan tersebut secara cepat.

"Semua hasil editan tidak akan langsung kami tampilkan sebelum mendapat persetujuan verifikasi dari editor yang kami tunjuk dalam tim kami," ujar pihak Wikipedia, seperti dikutip Cnet, Senin (26/1/2009)

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Apple Rilis Server Admin 10.5.6

SAN FRANSISCO - Apple telah berhasil merilis perangkat remote administration yang memungkinkan pengguna me-manage Mac OS X.

Dilansir melalui MacWorld, Senin (26/1/2009), server admin tools 10.5.6 akan memudahkan pengguna menjadi admin bagi Mac OS X Server miliknya dari lokasi yang jaraknya cukup jauh. Perangkat ter-update tersebut terdiri dari update tools, dokumentasi dan penggunaannya.

Dua buah perubahan dibuat dengan system image utility. Perubahan pertama adalah ketika men-deploy sebuah sistem image yang dibentuk melalui volume di dalamnya sehingga memungkikan komputer target tidak akan lagi memiliki file lokal KDC yang sama. Kedua, filter model telah ditambahkan untuk macbook terbaru, macbook pro, dan macbook air dalam netboot/netinstall.

Server admin tool 10.5.6 dapat di download melalui mekanisme update software dalam mac OS X atau langsung melalui situs Apple

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4 Capital Becomes Entrepreneur (But Not Money)

Inspiration from the Entrepreneur

Reports by Mansur Hayat

Despite many cases of corruption and other issues, our economy can keep the country running. This, of course, have the blessing of the people-mover that does not depend on the regulations and the government. They rarely know who this person is called entrepreneur. This is some of them and the efforts that have been made to be inspiration and motivation for us.

Wimar Wednesday night's World (28 / 3) to bring the three men entrepreneur Bob Sadino (supermarket owner Kem Chicks), Hadrijanto Satyanegara (PR Manager Patrakom), and Fred Hehuwat (one of the founders of the Foundation ASHOKA Indonesia). They are people who do not despair even motivated and give an example to us. Following snippet of their conversation with Wimar Witoelar.

Four Capital Entrepreneur

Wimar: He said, your first party, and how you can be up to the entrepreneur to open a supermarket?

Bob: Sederhana course. I first worked in the Netherlands and around Europe. When to return to Indonesia, having a speech impediment I see here is different from having a speech impediment that I see in Europe.

Wimar: What's the difference?

Bob: What shapes. So, I ask that you can find chicken bertelor.

Wimar: Are you at that time experts have chicken or having a speech impediment?

Bob: One of the factors I like to be at this time because I am fortunate not to know anything.

Wimar: Do you have many friends in the bank that can provide capital?

Bob: Bank only to save it

Wimar: So do not correct people need capital to build new business.

Bob: What is the capital? Many people only translate capital is only objects that can be seen and measured course, the main money. In fact there is capital that can not be seen. This capital grip for a person to become the entrepreneur,

1. Must have the will
2. A determination that globular
3. Courage to take the opportunity. There are a million opportunities out there, including in our own bodies

Wimar: Bob, I met many people who want to become enterpreuner. He said, is difficult because the climate is not conducive, the regulation does not stand on employers. How is Bob?

Bob: The three factors before making someone not to enter into enterpreuner. The fourth is that you do not sloppy and resistant rock.

Take advantage of technology

Wimar: We switch to Hadrijanto. Your company provides telecommunications facilities in remote company. How can your company doing business in remote areas?

Hadrijanto: We see there are limited business opportunities and advice, particularly in telecommunications outside Java Island. They have needs and sometimes they have money. Telecommunications is not a secondary but more needs are primary. Therefore, we are working to help provide telecommunications facilities in remote areas.

Wimar: How much and where for example?

Hadrijanto: In East Kalimantan hinterland as in Samarinda, Tabang. If the current number of around 150 units

Wimar: So remote areas because they have wireless. So is satellite.

Hadrijanto: Yes, we are a small shop telecommunications satellite (Wartelsat).

Wimar: The key here expensive but can be done and why people do not pay expensive. So, who is to give support so that this is available?

Hadrijanto: the fact that support the technology. We have the technology. We do engineering technology in it so that we can. The quality that can not reach, such as cyber or subscription, but for remote areas in order to have sufficient means of telecommunication.

Wimar: What will the investment return of the money?

Hadrijanto: Maybe not, but we try again to reach break point only event. That is good.

Wimar: That may be the difference between a company where you work with Bob Sadino. If Bob, that is pure entrepreneur and investment money back. While you have the investment and return in the form of a fun community.

Social Entrepreneur ASHOKA

Wimar: This is the third Fred Hehuwat. In 1983 he established the Foundation ASHOKA Indonesia. I know because mendirikannya participated, but I do not know kelanjutannya. ASHOKA use the concept of social entrepreneur. What is the concept that what is done and Ashoka at this time?

Fred: If we usually associate with economic activities. Indeed, the birth of the term social entrepreneur from Ashoka. If we compare the economic sector and the industrial development is very advanced the field of social and health education as behind. If we see the conditions in Indonesia, the social conditions that are very severe. Who handles this? Usually we put out hope in the government. We all know many government keterbatasannya. If this does not have a shortcut that created the situation the longer the lag.

Wimar: What is the person who built ASHOKA?

Fred: We build people who have programs entrepreneur. Initially, someone saw the situation, the field, has a brilliant idea, have the ability to finish the problem, does not depend on facilities, and so forth, then the bright idea that will help us. We find people like that.

Wimar: How many people have been built since 1989?

Fred: Now there are about 140 people in Indonesia.

Wimar: This concept international. If the concept of international examples, we may better understand the social entrepreneur?

Fred: If we see a top social entrepreneur is Muhammad Yunus of Bangladesh with the Grameen program so Banknya reach Nobel prize. The idea that the most unique and good.

Wimar: If I read in your brochure, ASHOKA also engaged in many areas. How do I overcome the obstacles that occur there?

Fred: I think they will not be anything but wait to see the situation. Possibility-probability different. Kendalanya also different. So they should not wait for something from the outside. Grow from their own ideas, "Oh, the situation here. This I can do."

Wimar: How do you choose who it will be built?

Fred: I think we really memilah-milah mainly based on the assessment,

1. Is it a new idea?
2. Are people who do that, according to our assessment, have the ability?
3. How do these ideas impact? If the impact is not small, we are interested.

Wimar: If Bob Sadino 50 years ago that was when the youth, can be an option if ASHOKA? Whether conditions exist in the self that Bob sought ASHOKA?

Fred: Perhaps nature is-so, but may not field. Bob certainly want to be commercially successful, while the value is how we impact on social life.

Alfi (caller from Bekasi): I am very interested in the foundation ASHOKA Indonesia. How do I control mechanisms against those who supported as entrepreneur in ASHOKA?

Wimar: So the question how good the intention may be controlled?

Fred: First, we have quite a network that can provide information to us. Second, how we monitor the development of next of people who supported. ASHOKA Lo does not want to own a lot of control. If the entrepreneur want to develop should not be too many, so we only monitor it.

Impact of Changes in Government

Wimar: We have been experiencing drastic changes of government since 1998 until now. If compared with the previous situation, if there are differences in the changes for each field of entrepreneur?

Fred: It's different. To establish our first ASHOKA must mengumpet-umpet. Now it is very liberal

Bob: Yes there are differences. But I'm not interested from the first with the government. I just do not want us too many set-set that because I know about is my business.

Hadrijanto: If we see better now because the regulations supporting far better and attitudes of local friends are also more open.

http://perspektif.net/article/article.php?article_id=610

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Self-innovation

Currently, the need for effective leadership
very-very critical. Leading in the book of Culture
Change Michael Fullan this essay offers a view to meeting the needs.

Fullan explain clearly the core values and practices of leadership is needed at all levels of the organization. By using specific examples, Fullan convince readers that the change is a key principle is very important for the leadership aik in business and education organizations.

Leading in the Culture of
Change, Michael Fullan combine expertise in education with a view of the latest changes in organization and leadership. The result is a reading area and to convince leaders on how to apply at all levels can memabawa things positive, lasting, and deliver a systematic change in their organizations.

Fullan incredible work. With terrific catch him how leaders can significantly
improve the learning and their performance, even in situations that are not controlled, where they are.

Too often we see that between education and business to run separately. Fullan exactly the contrary, blend the best of the knowledge of each field to a concept with an example to improve the leadership in both fields.

Business leaders, NGOs, and the public sector at this time facing new challenges and situations that do not self-certainty朴ertumbuhan technology very rapidly, the market movements, the crisis, and general inconvenience. If they want to壮elamat in a situation that is not stabilized, the leaders must develop the skills they need to be able to lead effectively, even though the world around them are changing.

Leading in the Culture of Change offers a view of the new leadership to a change in the dynamic and imaginative approach to memndu in the process of change. Michael Fullan is internationally recognized as an expert in organizational change-enunjukkan how卜In his book "Only the paranoid Survive" (New York Currency: 1996), Andy Grove told many things about the business environment, decision making and execution that run in conjunction with its position as Co CEO of Intel. Step Grove core business of the memory chip microprocessor to many votes as the success of the act. Previously, Intel faced the dilemma facing many of the products Japan was the first memory chip market in addition to the views of business resources, Japanese manufacturers are more powerful.

Grove at that time the three options that were not easy. Options include the first 'low cost strategy. If companies want to beat Japan, Intel must banting price. The second option, if it does not afford the price banting, Intel must play in a small niche market, 'Niche Market strategy'. Very day is not easy because the consequences of a claim on the stability and profit margin. Third, innovasi products. If you want to win, a scale down one's demands to improve the product so that more affordable by the market with better quality and, most important, is not easily imitated by Japanese manufacturers.

Intel eventually chose the third. Choice was right, so then deliver Grove dinobatkan "Man of the year" version of Time magazine, 1997. Intel innovation according to the opinion from the beginning Grove courage experimentation and flexibility in running the product changes. When it is considered not enough for Intel solely on strategy 'clear vision' and 'stable' but need to change the concept of thinking. Grove is recognized as: "If company is experiencing rigidity in thinking and resistance to change, that company will not survive in high speed global market place."

Learning from the start that Grove success by using the keyword innovation, it's not wrong if a keyword that we use for success in the context of development. In fact, just the innovation is not merely that of understanding and good mempraktekkannya level in the organization or private, but the most barren or fail. Then, in order not to fail, the format, such as whether the innovation should be used?

Thorough
Kasarnya, speaking of brilliant ideas can be found in the head a lot of people or organizations, but innovation does not stop at the bright ideas. There is also a form of action merely different from the others because the concept of innovation is not a single change in the sense only for a change (change for the sake of change). Innovation is the real innovation is understood as the overall implementation of the concept include components and segmennya. Refers to the opinion Beth Webster in the "Innovation: we know we need it but how do we do it" (Harbridge Consulting Group: 1990), innovation is a material change or find a job or a complete work better. By definition, this innovation has two components: the invention of the (Joint), and the implementation (implementation), in which each component consists of four segments.

Creativity - Generating new ideas
Vision - Knowing where you want to get with it
Commitment - Mobilizing to get there
Manajamen - Planning and working to get there

Innovation begins to run from the exploration to find something new in the form of a device without leaving the old is still good. Does not stop at finding better ideas, innovations such as the next step requires the implementation of reality-testing. In the case of Intel, Grove it with courage term experiment. Reasonable given the supplement daring experimentation because most have a high risk of failure in practice, so many people say NO to fear innovation because the risk receive it.

In addition to risk failure, obstacles in the level of concepts, practices, strategies, technical, self and others also frequently appear. To create a solution that is required, then the creativity of innovator role. Creativity solution is realized in the form of a number of alternative solutions to the situation in a way to change, combine, cleft destruktif identify something that's already well-established (established). According to scientific research, the quantity alternative solutions have correlation with the quality of the solution. So creativity is based on having the ability to see patterns in the new relationship between an object that was born from the point of view of the 'possibility', and the things to get better answers. A creativity expert, Arthur Koestler, said: "Every creative act involve a new perception of the innocent, liberated from cataract of accepted belief."

In the creativity to create solutions, innovator needs to have the ability to set the lights on the vision that is - having clear sense of direction. This means, such as whether the form of innovation that is clearly seen by imagination innovator? The obvious goal of a physical innovation can be witnessed by mental vision, it will increasingly become the object of one or intact. Back on the knowledge of the mind that if new work will focus on the whole object, if the object is still not known split, with the mind itself choose to dwell or disorderly. How mengutuhkan target object in connection with this visualization capability?

Referring to the opinion Shakti Gawain in "Creative Visualization" (Creating Strategies Inc..: 2002), the innovator needs to go through four stages of the process for menajamkan vision, namely:
 Having a clear goal
 Having a clear mental portrait of a desired object
 Own resilience against the concentration of the object or purpose
 Having energy, thoughts, positive confidence

At the top of all components and segments on top, the spirit of innovation is a commitment to distinguish between the 'make or let things happen'. Innovation requires a commitment to 'make', not let the bright idea to find its own way in the field. Commitment is refused the various' excuses' that is not required by the innovation. The show must go on. Ralp Marlstone quoted opinions on the commitment said: "You can not create 'living' only with ideas, creativity, vision, but 'you must live' with them". Senada with Ralp, Joel Barker said: "Vision with action can change the world" .

Running innovative ideas as a comprehensive understanding of the principles of management applications, which means using resources outside of our strength as based on the real balance between the size of planning and ability of working. Without a management application, resources are abundant in the out there can not be useful or even resistor or futile. One of the management expertise is communication. Unimaginable if not offset any cooperation with the communication skills required. Another example that illustrates the importance of balance in the running of innovation is a phenomenon disappointment or failure of cooperation proposals. From the point of ideas, creativity, vision, everything is bright. But once it was agreed to run, it appeared that there were still many holes that have not been slit or are outside the capacity of each party to create a solution. Or in other words more gede planning for success instead of working ability for success.

Reason
Find the reasons why we feel it necessary to run innovative ideas to improve the life of individuals and organizations is an important part of the innovation before it is executed. Some of the reasons that could be described as follows:

1. Changes
This world will not vary with the changes that take for granted will occur. Any changes in external demand accuracy choose the appropriate response at the internal level. This is the choice of the life that must be held. Unfortunately, often found that people are more interested to discuss the progress made changes to the outside world without at the same time with strong keingian to change themselves. Resistance to change attitudes that rage on this particular deal will usher in a position as a victim of the age change or do not get benefit from the progress.

Trivial example is control of a foreign language, say English. First to be harmonious in the sense of the profession or rungan apart from a profession. But now can not be denied entry requirements have become the gate of the means must be owned by all candidates for the profession. Anticipate demand changes the outside world, ensuring that the shield is a learning institution established in us. The material can be adopted from anywhere depending on the needs and capabilities based on the demand environment in which we live.

2. Limited
Themselves must make innovation diberangkatkan's understanding that the man has the ability but not limited to the restrictions created their own (self - fulfilling prophecy). Relation to the innovation is, our capacity constraint is the picture of life, and innovation is required in order to broaden the picture of restraint. In addition to the understanding of the needs in the no less important role "pill" that the injected by outside parties, although in a bid to vote. Praktekknya few people who does not believe the 'figure hidup' its drinking after pill increases the understanding of the figures believed more reliable, such as Paranormal, shaman, advisers, consultants, friends carib, etc..

Pill understanding from the outside that this is by Dale Carnegie called Expert Group Think. During the pill was given a miracle pill, of course, would be needed because people by nature are very sensitive to the understanding of other people about himself. Thus the unfortunate is that the pill form of stigma killer ago received raw, such as: surely fail, it's difficult, etc. may not like. Therefore, leave a Mark Twain: "Keep yourself from the group of people or communities that make your ambition to decrease the time normally taken by a dwarf."

3. Gap
Other reasons why innovation is needed in form of a natural reality gap between the reality and nature idealitas. Existence of natural facts must be proved with the improvement in the level of reality and change the format of nature idealitas. As the proverb says, "Hang citamu-ideals in the sky but do not forget to set your feet the earth." That is, continue to create a standard that is higher than that can be optimal. Can be, if all men enough 'berpuas-self', with what is in the 'low quality', then surely made progress difficult. Besides, people will be easier for the virus infected despair, thinking only one answer, which means that the perfectionist be incompatible with the basic principles of innovation.

Dodged difficult, the fact is there is a tendency konformitas a culture of fear psychological desire for a high dijustifikasi realistic thinking patterns by false in the sense not reflect the spirit of self-development towards the better. Appropriate, realistic thinking meant tread on reality, not vice versa in the living reality. Based on the understanding that this is different then going a different reality. Vehicles that run on the road can be directed to go but even when the sink in the mud, the options only dientaskan up.

Please note that all the reasons already mentioned above is based on: 1) the perspective that life is a process, and 2) the Learning Principle which is the effort to develop the ability of potential assets into current assets. Therefore, other personal reasons, whatever we have, the charges remain on the most important reasons that have found a strong correlation to the action that has access to change the situation. Once the situation can be changed to better means we have melangkahkan feet on the final goal of innovation, which means early start for any other changes to improve the direction. That is the process. Hopefully useful. (Jp)

http://www.e-psikologi.com/dewasa/250403.htm
leaders in all types of organizations can achieve their goals and become a powerful leader.

Fullan to describe everything in the form of ideas and theories about effective leadership, examples of cases of companies that are experiencing large-scale transformation, and pour a strong convergence of the themes he used as the core competency 5.

By integrating the core competency-5卜moral purpose enghadirkan a wider, still on the process of change, maintaining good relations, share knowledge, has a vision and context for always consistent in the organization - the leaders are encouraged to have the power change in the complex. They will be a skilled leader who consistently will mobilize people around them, to perform tasks that are important and difficult conditions in the constant changes.

Author Michael Fullan is Dean of the Ontario Institute for Studies in Education at the University of Toronto. He is known as kepiawaiannya in the field of education. During this time he was active in training, consulting, and evolution on matters related to the changes.

By :Ubaydillah, AN

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Leading in a Culture of Change

Currently, the need for effective leadership
very-very critical. Leading in the book of Culture
Change Michael Fullan this essay offers a view to meeting the needs.

Fullan explain clearly the core values and practices of leadership is needed at all levels of the organization. By using specific examples, Fullan convince readers that the change is a key principle is very important for the leadership aik in business and education organizations.

Leading in the Culture of
Change, Michael Fullan combine expertise in education with a view of the latest changes in organization and leadership. The result is a reading area and to convince leaders on how to apply at all levels can memabawa things positive, lasting, and deliver a systematic change in their organizations.

Fullan incredible work. With terrific catch him how leaders can significantly
improve the learning and their performance, even in situations that are not controlled, where they are.

Too often we see that between education and business to run separately. Fullan exactly the contrary, blend the best of the knowledge of each field to a concept with an example to improve the leadership in both fields.

Business leaders, NGOs, and the public sector at this time facing new challenges and situations that do not self-certainty朴ertumbuhan technology very rapidly, the market movements, the crisis, and general inconvenience. If they want to壮elamat in a situation that is not stabilized, the leaders must develop the skills they need to be able to lead effectively, even though the world around them are changing.

Leading in the Culture of Change offers a view of the new leadership to a change in the dynamic and imaginative approach to memndu in the process of change. Michael Fullan is internationally recognized as an expert in organizational change-卜enunjukkan how leaders in all types of organizations can achieve their goals and become a powerful leader.

Fullan to describe everything in the form of ideas and theories about effective leadership, examples of cases of companies that are experiencing large-scale transformation, and pour a strong convergence of the themes he used as the core competency 5.

By integrating the core competency-5卜moral purpose enghadirkan a wider, still on the process of change, maintaining good relations, share knowledge, has a vision and context for always consistent in the organization - the leaders are encouraged to have the power change in the complex. They will be a skilled leader who consistently will mobilize people around them, to perform tasks that are important and difficult conditions in the constant changes.

Author Michael Fullan is Dean of the Ontario Institute for Studies in Education at the University of Toronto. He is known as kepiawaiannya in the field of education. During this time he was active in training, consulting, and evolution on matters related to the changes.

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Serving leadership

A review of interest on 8 February 2002 edition of Sinar Harapan, on the front page, the representative of the people who are reluctant to go down to the disaster-stricken areas of the flood. When the Jakarta floods, and when people hunger, cold and stomach because of flooding, we angkuhnya see how the politicians and leaders that we are even bergeming people suffering due to floods. Even said that people must go back massage chest swallow disappointment, when a representative of the people who comment with a damn said, "Musing floods not only in Jakarta or in Indonesia alone. Outside negeripun have flooding. "

Manager rubric:
Aribowo Prijosaksono and Roy Sembel


Topics Mandiri deliberately chosen this time to ponder again the meaning of the sterling leadership. Leadership is often defined with the formal position, which demands for facilities and services of the constituency that should be served. Although many of the leaders or officials who said that when the appointed position is a trust, but in reality, very few or can be almost no leader who truly apply the leadership of the heart, which is serving in leadership.
An interesting book about leadership that serves (servant leadership) written by Dr. Kenneth Blanchard and his friends, entitled Leadership by the Book (LTB). Ken Blanchard is also co-author of the books that are in demand management, such as The One Minute Manager, Raving Fans, Gung Ho, and Everyone's Coach. LTB book around three characters that represent the three aspects of leadership that serve, that is a pastor, a professor, and a professional who is very successful in the business world. Three aspects of leadership is the heart (HEART servant), or HEAD mind serving (HEAD servant), and serving TANGAN (HANDS servant).

Serving the heart (Character Leadership)
Leadership starts from serving in ourselves. Leadership requires a transformation of the changes in heart and character. Leadership starts from the pure and then move out to serve their dipimpinnya. Is the importance of character and integrity of a leader to be a sincere leader and received by the people who dipimpinnya. Again how much we see the leaders who claim to representatives of the people or public officials, it does not have integrity at all, because what is spoken and promised during the campaign in the elections is not the same as when it is made to sit comfortably in kursinya.
At least according to Ken Blanchard and his friends, there are a number of characteristics and values that emerged from a leader who has a heart to serve, namely:
The main goal of a leader is to serve the interests of those who dipimpinnya. Orientasinya is not for personal self-interest and golongannya but it is of public interest that dipimpinnya. Whether this is a dream that was flown or not we have leaders like this, a clear leader of the public is very rare we met in this republic.
A leader would have a sincere yearning to build and develop their dipimpinnya grow so many leaders in the group. This is in line with the book written by John Maxwell entitled Developing the Leaders Around You. The success of a leader is highly dependent of the ability to build the people around, because the success of an organization depends on the potential of human resources in the organization. If an organization or community has many members with the quality of leadership, organization or nation will develop and become strong.
Leaders who have served the love and attention to those who dipimpinnya. Love that materialize in the form of awareness of the needs, interests, dreams and hopes of those who dipimpinnya.
The four leaders who have a heart to serve is accountability (accountable). The term means that the full accountability is the responsibility and reliable. This means all the words, thoughts and actions can be to the public or to any member of its organization.
Leaders who serve are leaders who want to hear. Want to hear every need, dream and hope of those who dipimpinnya.
Leaders who serve are leaders who can control the ego and personal interests than the public or those who dipimpinnya. Ego control means can control themselves when the pressure and challenges faced by a very heavy. A leader is always in a state of pure calm, full of self-control and not easy emotionally.

The Head of Service (method Leadership)
A leader is not sincere enough or have only the heart but also must have a series of methods of leadership that can become an effective leader. Many leaders have the quality of the first aspect, the character and integrity of a leader, but when a formal leader, is not effective at all because they did not have a good method of leadership. An example is the charismatic leader or leaders who became symbols of the struggle of the people, like Corazon Aquino, Nelson Mandela, Abdurrahman Wahid, may even Mahatma Gandhi, and many more leaders who do not become effective when he formally became president. This is because they do not have a method of leadership needed to manage their dipimpinnya.
Not many leaders have the ability this method of leadership. Because this is never taught in formal schools. Therefore, we are often in a variety of opportunities in order to encourage attention to formal institutions such as the skills that we call this the softskill or personal skills. In an article in the economist.com have a review entitled Leadership Can Be Taught. Clearly discussed in the article is that the leadership (in this case a method of leadership) can be taught so that they have a complete character of leadership. There are three important things in the methods of leadership, namely:
Effective leadership begins with a vision that this is a jelas.Visi power or the power to make changes, which encourage the process of a tremendous explosion of creativity through a variety of synergies and integration expertise from people who have in the organization.
In fact, said that nothing motivates change more powerfully than a clear vision. A clear vision can motivate the occurrence of the tremendous changes in the organization. Inspirator is a leader and visionary changes, that is have a clear vision of where the organization will be. Leadership is a simple process to bring people or organizations that dipimpinnya toward a goal (goal) is clear. Without vision, leadership does not have meaning at all. This is the vision that encourages an organization to continuously learn and grow, develop and maintain in survivalnya so that it can survive for several generations.
There are two aspects of the vision, the visionary role and implementation role. This means not only a leader can build or create a vision for the organization but has the ability to implement this vision into a series of actions or activities that are necessary to achieve that vision.
An effective leader is one who is very responsive. This means he is always responsive to any problems, needs, hopes and dreams of those who dipimpinnya. In addition, always active and proactive in finding solutions of any problems or challenges faced by organizations.
An effective leader who was a coach or assistant for people who dipimpinnya (performance coach). This means he has the ability to Conference, encourage and enable children fruit in planning (including the plan of activities, target or targets, the plan needs resources, and so on), perform daily activities (monitoring and control), and evaluate the performance of children's fruit .

Serving the hands (of Leadership)
Sejati leaders not only show the character and integrity, and have the ability in the methods of leadership, but he must show the behavior and habits of a leader. In Ken Blanchard's books have mentioned the four of a leader, namely:
Leaders do not just satisfy them that dipimpinnya, but really have always longing for the Lord. That means he lives in a line with the Word of God. He always has a mission to glorify God in what each thought, and diperbuatnya said.
Sejati leaders focus on spiritual matters than the mere worldly success. For wealth and prosperity is to be able to give and do more. Whatever is not to get the award, but to serve each other. And he prefer the relationship or the relationship of love and appreciation, compared with the power and status only.
Sejati leaders always want to learn and grow in various aspects, both of knowledge, health, finances, relationships, and so forth.
Every day senantiasi menselaraskan (recalibrating) himself against the commitment to serve God and each other. Through solitude (silence), prayer (prayer) and scripture (read the Word of God).
So that the leadership of the Ken Blanchard that we are very relevant to the leadership crisis situation experienced by the people of Indonesia. In fact, according to Danah Zohar, author book Spiritual Intelligence: the Ultimate Intelligence SQ, one of the measurements is the spiritual leadership acumen serving (servant leadership).
Even in a research done by the Gay and Kate Luderman hendrick, shows that the leaders who succeeded in bringing success to the top company is a leader who usually have a high SQ. They are usually the people who have integrity, open, able to accept criticism, humble, able to understand other people well, inspired by a vision, to know themselves well, have a high spirituality, and always seek the best for themselves and for other people.

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So Key Leadership Success

"Leadership is action, not position." (Donald H. Mc Gannon)

MAY on the appropriate sentence to describe what is presented in the AMA article on Thursday, on February 19 on "Education System and its application." From the three examples given, the success of implementing the new system, all originate from the leadership. In the first instance, a kindergarten teacher to give guidance concerning toilet training is a direct action of the kindergarten children, so children would not want to follow what is delivered by teachers in kindergarten. In the case, the kindergarten teachers to use the authority and "Power" is to change the behavior of children. Second example is how the traffic separator string on the road, so that the flow of traffic on the line is slowly becoming more regularly. Action taken by people who certainly have the strong leadership of the soul. I do not know whether it is a position that has as Kasatlantas, Kapolres or Kapolsek, but the results of which appear, could not be denied that it is thanks to his leadership. Model examples of leadership in the leadership that is able to associate the individual with a view of the environment through their ability to "visioning."

An example is last on the improvement work in a maintenance department of a textile industry. There is successful conversion work system, so that efficiency can be achieved. This also is a leader's ability to implement the changes. In this case, in view of leadership as a stimulus factor menggerakan organizations to achieve success. Almost the same as the first example of a man who has the authority and "Power".

Apart from the perspective of where we see the leadership, which we clearly see that the leadership at various levels of organization is needed, especially when the organization wanted to change the system of work must ultimately change the way / workplace behavior.

Changing the behavior of relatively more difficult to appeal in the form of new employment. Changing the behavior that has long mengakar at once felt "comfortable", will make people accept that a new considered. While the system has been running so long is not good, so every organization that has a view of the future will be reviewing the system in effect at this time.

The meaning of the system in the organization

A system is in essence a mechanism which is able to improve the organization's activity cycle in full. This system will function effectively, if based a standard that has been accepted by all member organizations, and supported with a clear guidance with no exceptions.

With a clear, an organization may be possible to evaluate the achievements of individuals or groups based on the standards that have been defined, as a basis for the provision of incentives, and as a means of monitoring / management control. A system is in fact a channel for the organization to translate the ideas in the form of concrete action or activity a day-to-day.

To assess the strength of a productive company, we generally focus more on the financial position, technical capabilities and the strength of human resources and the views of the company's cash flow. Quality product priority, ditopang by managerial capabilities, innovation ability, control of the market share of the company and so forth. In addition, we must also recognize how far up the operational system of the company. With the system to identify operational, we will understand the true strength of the company.

Almost all the operational issues can be solved by using a variety of ways. For example, the problem of lack of cash flow, can be overcome with the search for a loan, reducing the number of employees or to sell part of the property company. Problems can also be addressed by making certain innovations in order to increase productivity. Accelerate delivery, improve the billing process of trade receivables, or to improve the quality of products and services company.

All I need is just now breaking free. But there is a solution that does not spend additional meaning. This is often never realize or be a lot of people. Have you noticed that with a little refinement system operational, we can improve the efficiency of the various resources available, cook the product quality, speed and encourage the effectiveness of the activities or functional?

With perbaikian system, time and cost savings will be many. Operational disruption and chaos can be pressed. This must be a standard activity of the company periodically. For example, with the re-analyze the target company's long-term, re-assess the short-term goals, work plan, budget allocation, the performance of employees, users and the scale of the analysis of various aspects of the business. Adjustments are made consistent with the current changes in internal and external company. Here, it is clear that a system is a source of strength of the organization to monitor, improve and enhance the performance of employees.

The system is a resource that invaluable price. For that, each system must be used seoptimal possible. The system is a living organization and determines the efficiency, effectiveness is measured from the employees, or members of organizations utilizing the system.

To find out where the company has been using the system is working well, we can see all the company's system works or not. Until where harmony and integration of all the existing system? Are all the systems have been implemented fully utilized? Whether the system has been used can be used at other companies? Can we introduce a new system to enhance and improve the performance of the company?

Many companies that feel proud that they are working efficiently. This is evidenced by the low production cost, effective marketing, customer service and adequate. But the true measure of efficiency to which the company is able to utilize the system effectively. The fact is often separated from the attention of us all. Testing level operational efficiency is the speed and attitude in the company completed their routine activities.

So, in principle, system and procedures are developed, as a work behavior of members of the organization. Application must be supported by strong leadership. This means one or more persons who have authority, "power" and vision. Thus the members of the organization that will be difficult to be changed would not want to follow the system that has been formed.

This is already evident on the organization that will menerapakan a particular system. Perhaps from the top leaders have confidence that with the implementation of the system and new work procedures, so that ideally will materialize. In fact at the bottom more, the changes implemented this system is difficult, but often cause tension

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